ANNUAL CAMPAIGN

More than shopping, more than dining, at Legends Outlets you’re part of it all, with the sights, sounds, tastes, and scents of a great time right at your fingertips. This year-round campaign highlights what it feels like to be immersed in the atmosphere of Legends, focusing on the five senses in the messaging and the visuals. This was also extended to a holiday specific execution. Photography is simple with tight shots that highlight texture complimented with clean, simple graphics and copy that emphasizes sensory feeling.