CLEAN JUICE

AGENCY: Novella Brandhouse
CREATIVE DIRECTOR: Abbie Duggan
PHOTOGRAPHER: Jillian Bode
VIDEO PRODUCTION: KJO Media

BRANDING | ANNUAL CAMPAIGN | VIDEO

Clean Juice as not just a product—but a movement toward healthier living. Honest, energetic, in-your-face visuals promotes brand loyalty and access to certified organic ingredients. To achieve their goal of having audiences join the lifestyle of clean eating, this advertising campaign assured people they deserve better than the fake stuff other juice bars offer.